If you ask a woman what qualities she look is looking for in a man, she’ll probably say honesty. Or, attentiveness. There needs to be a “connection” of some sort. Right, ladies? Personally, I like when a guy can make me laugh. A sense of humor.
Ask someone about what they look for in a brand’s social media account, those might be the same qualities. Honesty…attentiveness…and yes, a sense of humor.
The Los Angeles Kings’ Twitter account is known for its humor. Many working in the social media industry praise them for their humorous approach to tweeting. Sometimes, they live on the edge with their humor. And, other times it’s just plain funny.
where Momma keeps the cookies pic.twitter.com/3QI0nFsjYp
— LA Kings (@LAKings) December 12, 2014
**
But, there are other sports accounts that show their sense of humor. Some try to be edgy like the Kings. Others try and fail. Then there are others like the Belk Bowl.
CONTEST: take a photo of yourself at your local Belk and win a #BelkBowl prize pack!!! pic.twitter.com/JVg1kTEIxf
— Belk Bowl (@belkbowl) December 22, 2014
A standard, contest-type of tweet. Seems simple enough. Except I don’t have a Belk near me. What’s a fan to do?
Wait — Belk is a store, right?
What’s a fan to do?
If you do not have a local Belk store we fully expect you to photoshop yourself into http://t.co/hOljSZuPmS…
— Belk Bowl (@belkbowl) December 22, 2014
No sooner had I wondered about those of us who are Belk-less than the Belk Bowl folks tweeted out that gem.
It’s not the first time Belk Bowl Twitter has been recognized for their humor. Hopefully, it won’t be the last.
Now if only I had Photoshop.
***